When the Talent Board surveys over 100,000 candidates every year, certain patterns stick out.
Candidates that have great experiences during the hiring process are more likely to become customers, and are more likely to refer their colleagues. Candidates that have bad experiences indicate their intention to take their business elsewhere, and are less likely to accept a job offer.
In 2018, candidate experience isn’t just an employer branding tool, it’s a hiring necessity. With unemployment at record lows, every step needs to be as convenient for the candidate as possible. Job seekers have no shortage of alternatives. This is why the best companies care about candidate experience.