Sandler’s franchisees focus primarily on smaller and mid-sized businesses located in the vicinity of its training centers. Sandler’s sales training emphasizes a consultative selling approach which they represent through an analogy of a submarine with multiple compartments, each representing a stage of the sales system. This consultative approach, local presence and continuous learning make Sandler a good fit for local and regional firms that offer professional and business services.
SALES COACHING PROGRAM HIGHLIGHTS
Sandler’s training helps your bench develop the necessary, specialized skill set through progressive concepts. These concepts are delivered via facilitated training and coaching, supported by innovative workbook materials. It also includes a comprehensive video series that is available online 24/7.
Their training is designed to create lasting improvement rather than the motivational “quick fix” typical of many seminar-based training programs. To help clients accomplish their goals, Sandler provides “reinforcement training,” a system that combines quality materials along with access to ongoing training workshops and individual coaching sessions. Through their local training centers, they provide continuing face-to-face support and reinforcement of the world’s most successful selling system.
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